Digital Marketing

Who is it for?
 
✓ Marketing Executives, Managers, Senior Management
✓ IT Managers
✓ Business owners
✓ Anyone responsible for developing and/or implementing a digital marketing strategy for their organization
✓ Anyone looking to pursue a career in digital marketing

Key facts
 
✓ 4 weeks (Start dates monthly)
✓ 9 hrs of Digital Marketing lectures per week
✓ 3 hrs of Group Project work per week
✓ 3 hrs of Company visits / Guest Lecture

Course Content

✓ Introduction to Digital Marketing
✓ Content Marketing
✓ Social Media Marketing
✓ Search Engine Optimisation
✓ Paid Search (PPC) using Google Ads
✓ Display & Video Advertising
✓ Email Marketing
✓ Website Optimisation
✓ Analytics using Google Analytics
✓ Digital Marketing Strategy

By earning this certification, you will be able to:

✓ Conduct digital research, set business objectives for campaigns and develop a targeted digital marketing strategy
✓ Build and publish a well-designed and high performing and optimized website aligned to your business goals
✓ Create and curate compelling and innovative content that drives ROI
✓ Set up, optimize, create, execute and report on organic and paid ad campaigns on Facebook, Twitter, LinkedIn, Instagram & Snapchat
✓ Boost your website’s organic ranking by optimizing technical on-page and off-page elements
✓ Create and manage paid search campaigns in Google AdWords and use Google Analytics to measure performance
✓ Use Google AdWords to create display and video advertising campaigns and ads using a variety of platforms to evaluate their impact and performance
✓ Design effective emails that generate leads, retain customers and inspire evangelists
✓ Set goals for your business and website, and understand how analytics tools are used to help measurement
✓ Use owned, accessed, desk, audience, competitor and social listening research to create a how-to guide for all digital marketing activities

At the end of the course students will take a 3 hour exam at a Pearson Vue Test Centre. Upon successful completion of the course students will become a Certified Digital Marketing Professional, and receive a 12 month membership to the Digital Marketing Institute. They will also be given a certificate from Bayswater College outlining the course that has been completed and the topics covered.
95% of our certified professionals are currently employed and 81% were promoted after earning their certification.

Стоимость программы на 4 недели: 1976£ вместо 2195£

Дешевле, чем в школе на 219£

В стоимость входит:

✓ Обучение – 40 часов
✓ Сертификат Digital Marketing

Для точного расчета курса, просим обратиться к нашим менеджерам.

Мы обязательно подберем для вас подходящую программу! 

Примечание: у нас вы можете забронировать курс и обучающую программу по цене ниже, чем напрямую в университетах и школах.

Школа также предлагает широкий выбор курсов и программ.

Общий английский (от 16 лет)

✓ English Standard – 20 уроков в неделю
✓ English Intensive – 25 уроков в неделю
✓ English Super Intensive – 30 уроков в неделю
✓ Budget (после обеденное время) – 20 уроков в неделю

Подготовка к экзаменам

✓ IELTS – 20 уроков в неделю

Курсы английского языка можно совместить со следующими программами:

✓ IELTS – 20 уроков в неделю
✓ Explore London – 10 уроков в неделю + экскурсии
✓ English for Digital Marketing – 5 уроков в неделю (курс длится 4 недели)
✓ One to One lessons (индивидуальные уроки) – 5 уроков в неделю

Профессиональные курсы (от 20 лет)

✓ Digital Marketing (Proffessional Diploma) – 4 недели/60 часов
✓ Fashion Styling certificate – 4 недели/60 часов
✓ Luxury Brand Management certificate – 4 недели/60 часов
✓ Fashion Communication certificate – 4 недели/60 часов
✓ Fashion Diploma – 12 недель/60 часов

Пакетные предложения

✓ General English, Fashion, Digital Marketing (от 18 лет)  – 12, 24 и 36 недель

Летние программы

✓ Летний лагерь – от 12 до 17 лет
✓ Семейная программа